Part 1[3]
Explain one implication for PP of a fall in market share.
Business 9609 · AS & A Level · The nature of marketing
The nature of marketing — practice question
Worked solution & mark scheme
This 3-mark question has a full step-by-step worked solution and mark scheme. One marking point: “Applied explanation (3 marks): Gives a context-based implication, for example rising competition causing a need for greater marketing or product adaptation; may also note a lower share price and weaker investor confidence, which can affect finance and future plans.” …
- Full mark scheme, point by point
- Step-by-step worked solution
- Write your answer & get it marked instantly by AI