Business 9609 · AS & A Level · The nature of marketing

The nature of marketing — practice question

Part 1[3]

Refer to Fig. 2.1. Calculate MXB’s market share in the mountain bike market in country J.

Worked solution & mark scheme

This 3-mark question has a full step-by-step worked solution and mark scheme. One marking point: Final correct market share calculation: (265 / 1203) × 100 = 22.028% (accept 22.03% or 22%).

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