Business 9609 · AS & A Level · The nature of marketing

The nature of marketing — practice question

(a)[2]

Define what is meant by the term 'demand'.

(b)[3]

Explain two factors that may affect the supply of a product.

Worked solution & mark scheme

This 5-mark question has a full step-by-step worked solution and mark scheme. One marking point: Complete definition: the quantity/amount of a product that customers are willing and able to purchase at a particular price during a specified time period.

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