Part 1[3]
Explain one way in which Ralph could use price elasticity of demand when deciding on prices.
Business 9609 · AS & A Level · The marketing mix
The marketing mix — practice question
Worked solution & mark scheme
This 3-mark question has a full step-by-step worked solution and mark scheme. One marking point: “Shows one use of PED in pricing choices (for example, to decide whether price should rise or fall, whether discounts should be given, or how to determine a pricing strategy).” …
- Full mark scheme, point by point
- Step-by-step worked solution
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