Business 9609 · AS & A Level · Market research

Market research — practice question

Part 1[3]

Explain the meaning of ‘primary research’ (line 15).

Worked solution & mark scheme

This 3-mark question has a full step-by-step worked solution and mark scheme. One marking point: Collecting new / first-hand data / field research about markets (customers, likely sales, trends)

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  • Step-by-step worked solution
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