(a)[2]
Define the term ‘random sampling’.
(b)[3]
Briefly explain two advantages to a business of using quota sampling as a way of collecting data.
Business 9609 · AS & A Level · Market research
Market research — practice question
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This 5-mark question has a full step-by-step worked solution and mark scheme. One marking point: “Random sampling is a method/technique/process of sampling.” …
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