Part 1[3]
Explain briefly what the term ‘market research’ means (line 5).
Business 9609 · AS & A Level · Market research
Market research — practice question
Worked solution & mark scheme
This 3-mark question has a full step-by-step worked solution and mark scheme. One marking point: “Market research is carried out to discover information about target markets, consumers or customers (through gathering data).” …
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