Business 7115 · O Level · Enterprise, business growth and size
Enterprise, business growth and size — practice question
Gloria runs a sole trader business that offers house-cleaning services. She communicates with her 4 employees by telephone. She wants the business to grow by adding a repair service. Gloria intends to carry out some market research. She has been advised that writing a business plan may lower risk. Gloria also wants a lighter workload and is thinking about bringing in a business partner.
(a)[2]
Identify two ways a business plan can help a business lower risk.
(b)[2]
Identify two possible reasons why a business may want to expand.
(c)[4]
Outline one advantage and one disadvantage for Gloria of using telephone calls to communicate with her employees.
(d)[6]
Explain two factors Gloria should think about when deciding whether to take on a business partner.
(e)[6]
Explain two primary market research methods a business could use to discover demand for a new product or service. Which method would be best to use? Justify your answer.
Worked solution & mark scheme
This 20-mark question has a full step-by-step worked solution and mark scheme. One marking point: “Make funding easier to secure/attract investors” …