Business 7115 · O Level · Costs, scale of production and break-even analysis
Costs, scale of production and break-even analysis — practice question
Y2M is a bus company operating in the public sector. One of its aims is to break even on every bus route. Most of its rivals operate in the private sector. Y2M wants to raise the number of customers who travel by its buses. The Finance Director has been examining some cost data in Table 1. This is because Y2M plans to review how it prices its services. He is concerned that other businesses pay workers a higher wage rate and that some of its drivers might leave. She stated: ‘If the same wage rate were paid, variable cost would rise to $2.20 per passenger per journey.’
(a)[2]
What does the term ‘break-even’ refer to?
(b)[2]
Calculate the revenue earned each day.
(c)[4]
Identify and explain two objectives Y2M might have if it operated in the private sector.
(d)[6]
Identify and explain two pricing methods Y2M could adopt.
(e)[6]
Do you believe Y2M ought to pay its workers the same wage rate as its competitors? Support your answer.
Worked solution & mark scheme
This 20-mark question has a full step-by-step worked solution and mark scheme. One marking point: “At the stage where total costs match total revenue” …