Business 0450 · IGCSE · Marketing mix

Marketing mix — practice question

(a)[8]

Explain one advantage and one disadvantage of CR keeping inventory.

(b)[12]

Consider the benefits and drawbacks of the three methods CR could use to sell its products. Which method should Charly choose? Justify your answer. • Selling through CR’s own shop • Selling online • Selling to a wholesaler

Worked solution & mark scheme

This 20-mark question has a full step-by-step worked solution and mark scheme. One marking point: Able to handle unexpected rises in demand and prevent disappointing customers

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