Business 0450 · IGCSE · Internal and external communication

Internal and external communication — practice question

(a)[8]

Explain two factors LB’s managers should take into account when choosing which communication method to use to tell employees about the expansion plans.

(b)[12]

Using Appendix 3 and other information, consider the advantages and disadvantages for country Y of LB setting up its new factory there. Do you think the advantages for country Y are greater than the disadvantages? Justify your answer.

Worked solution & mark scheme

This 20-mark question has a full step-by-step worked solution and mark scheme. One marking point: Number of employees needing the information - a large workforce must receive the message - because the expansion will affect everyone

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