Business 0450 · IGCSE · Internal and external communication

Internal and external communication — practice question

(a)[8]

Identify and explain two factors GT needs to take into account when developing products for markets in different countries.

(b)[12]

Consider how each of the following three communication issues affects GT. Which one is likely to create the biggest problem for GT? Justify your answer. Different languages are spoken in GT’s markets in other countries. GT is starting to use several new suppliers. GT’s main communication method with its production workers is a weekly meeting. Final judgement:

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