Business 0450 · IGCSE · Environmental and ethical issues
Environmental and ethical issues — practice question
PLY makes hats at its factory in country X. Country X's economy is in recession. PLY sells its hats online to the mass market. It communicates with customers by email. PLY relies on market research when taking decisions. The Managing Director is considering ways for PLY to become more environmentally friendly because she is aware of new legal controls over business activity. She is also aware of the role of pressure groups.
(a)[2]
Identify two features of a recession.
Feature 1:
Feature 2:
(b)[2]
Define the term ‘pressure group’.
(c)[4]
Outline two ways PLY might be affected by legal controls over business activity relating to the environment.
Way 1:
Way 2:
(d)[6]
Explain one benefit and one drawback of PLY using email to communicate with its customers.
(e)[6]
Explain two reasons why a business uses market research. Which reason is probably the most important? Justify your answer.
Worked solution & mark scheme
This 20-mark question has a full step-by-step worked solution and mark scheme. One marking point: “Unemployment rises” …