Business 0450 · IGCSE · Enterprise, business growth and size

Enterprise, business growth and size — practice question

RJJ makes women’s shoes. It markets the shoes to a niche market through e-commerce. RJJ is a public limited company, so its shareholders enjoy limited liability. The Managing Director is intending to grow the business. RJJ could acquire a competitor. Profit fell by $50 000 last year. The Finance Director must choose a source of finance to pay for the expansion.
(a)[2]

Define the term ‘limited liability’.

(b)[2]

Define the term ‘niche market’.

(c)[4]

Outline two advantages to consumers of buying RJJ’s products through e-commerce.

(d)[6]

Explain two factors that RJJ’s Finance Director ought to think about when choosing a source of finance for the expansion.

(e)[6]

Do you think a takeover of a competitor is the best way for a large business to grow? Justify your response.

Worked solution & mark scheme

This 20-mark question has a full step-by-step worked solution and mark scheme. One marking point: The liability of shareholders/owners in a company is restricted to the sum they invested

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