Business 0450 · IGCSE · Business objectives and stakeholder objectives

Business objectives and stakeholder objectives — practice question

(a)[8]

Explain two reasons why having business objectives matters to Gemma.

(b)[12]

Consider the advantages and disadvantages of purchasing the Beautywise franchise. Do you think Gemma was right to buy the franchise? Justify your answer.

Worked solution & mark scheme

This 20-mark question has a full step-by-step worked solution and mark scheme. One marking point: A definite target/aim/purpose for the owner to move towards - directs the business along the correct path - prevents a loss of focus

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