Economics 9708 · AS & A Level · Utility and rational consumer behaviour

Utility and rational consumer behaviour — practice question

The diagram illustrates an individual's total utility gained from drinking glasses of fruit juice. In what way can this information be used to derive the individual's demand curve for fruit juice?

  • Aby revealing the individual’s marginal utility curve
  • Bby revealing the money value of marginal utility
  • Cby showing how total utility is maximised
  • Dby showing the relationship between utility and expenditure

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