(a)[2]
Using the data in Fig. 1.1, calculate the percentage change in the value of sales of doughnuts in the US from 2011 to 2019.
(b)[2]
Explain one reason why the US market for doughnuts shrank in 2020.
(c)[2]
Comment on whether the demand for doughnuts in the US is income elastic or income inelastic.
(d)[2]
Explain why a doughnut might be regarded as a demerit good.
(e)[6]
With the help of a diagram, assess how the market for sugary foods in the UK might be affected by a ban on online advertising.
(f)[6]
Assess the likely effects on UK consumers and the UK government of a ban on online adverts for sugary foods.