Economics 9708 · AS & A Level · 7.7

7.7 — practice question

Samsung Electronics, which began as a semiconductor firm producing basic memory chips, has depended on continuous research and investment to become an industry leader. It has also transferred its semiconductor expertise into other markets, including televisions and mobile phones. What has taken place?

  • Aexternal growth and diversification
  • Bexternal growth and sales revenue maximisation
  • Cinternal growth and diversification
  • Dinternal growth and sales revenue maximisation

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