Part 1[3]
Explain the term mass customisation.
Business 9609 · AS & A Level · The nature of operations
Explain the term mass customisation.
This 3-mark question has a full step-by-step worked solution and mark scheme. One marking point: “Knowledge: definition/feature of mass customisation (using flexible production/technology to make customised products on a large scale; made-to-order with economies of scale).” …