Part 1[3]
Explain the meaning of 'mass customisation' (line 10).
Business 9609 · AS & A Level · The nature of operations
Explain the meaning of 'mass customisation' (line 10).
This 3-mark question has a full step-by-step worked solution and mark scheme. One marking point: “Customisation: products are adapted to match individual customer requirements (understanding of 'customisation')” …