Business 9609 · AS & A Level · Business objectives

Business objectives — practice question

(a)[2]

Define what is meant by the term ‘mission statement’.

(b)[3]

Briefly explain two limitations associated with mission statements.

Worked solution & mark scheme

This 5-mark question has a full step-by-step worked solution and mark scheme. One marking point: Sound definition: A written declaration setting out the core aims/values/purpose/objectives of a business.

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