Calculate for Alpha plc: Profit margin.
Calculate for Alpha plc: Income gearing.
Calculate for Alpha plc: Earnings per share.
Calculate for Alpha plc: Price earnings ratio.
Calculate for Alpha plc: Dividend yield.
Calculate for Alpha plc: Total dividend paid.
Calculate for Alpha plc: Dividend cover.
Suggest one reason for the difference between the two companies for each of the following: (i) Profit margin, (ii) Income gearing, (iii) Earnings per share, (iv) Price earnings ratio, (v) Dividend yield, (vi) Market value of one share.
Suggest, with reasons, in which company Amit should invest.